Job Title -Market Research Analyst - CPG

Location:

Description:

Collect and analyze qualitative and quantitative factual information from a variety of sources through the use of questionnaires, electronic data, and in-depth interviews. This research ultimately leads to discovering and defining new products for end-users and channels that are not currently served.

Key Responsibilities: 

• Discover new Market Opportunities that are either not served well today or are new and emerging trends.
• Research potential Market Opportunities to determine viability.
• Define product and market strategies to deliver new Growth Opportunities.
• Writing, conducting and compiling surveys and questionnaires (either direct or electronically).
• Present ideas to Management for review.

Requirements:

• Proficient in Microsoft Office (Excel, Word, PowerPoint) and Internet Research Tools.
• Solid grammar, verbal and written communication skills.
• A Self-starter who functions well within a team environment.
• Solid deductive reasoning and problem solving skills.
• Detailed oriented, organized and passionate.
• Some travel required (Domestic travel to different market locations; attend Focus Groups etc).
• Bachelors degree in Market Research or similar.
• 2-5 years of marketing research experience in CPG.

   

For more information on this opportunity contact Karen Kranak at kkranak@angusgroup.com

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